The 2024 Special Promotion Activity of “The Taste of Hunan in Europe” was recently held in London, the capital of the United Kingdom (UK).

近日，2024“味道湖南·湘飄歐洲”湘菜專題推介活動在英國首都倫敦舉辦,。

The event was hosted by the Hunan Provincial Department of Commerce, organized by the Hunan Business Service Center, and supported by the United Kingdom Hunan Association, the United Kingdom Hunan Commerce and Trade Association, and Changsha Commerce and Tourism College.

該活動由湖南省商務廳主辦，湖南省商務服務中心承辦,，英國湖南同鄉(xiāng)會,、英國湖南商貿(mào)總會、長沙商貿(mào)旅游職業(yè)技術學院協(xié)辦,。

Chen Zhuoyi, deputy director of the General Office of the Hunan Provincial People's Government, noted that the promotion event is a key measure designed to further deepen exchanges and cooperation between Hunan and the UK. He expressed the hope that this event will be an opportunity to further strengthen exchanges and cooperation between Hunan and the UK in catering, culture, tourism, and other fields, jointly promoting economic and social development of the two sides.

湖南省人民政府辦公廳副主任陳卓懿表示,，此次推介會，是湖南與英國進一步深化交流合作的又一關鍵舉措,，希望以此次活動為契機,，進一步強化湖南與英國在餐飲、文化,、旅游等多個領域的交流合作,，共同推動雙方經(jīng)濟社會的繁榮發(fā)展。

The chairman of the Advisory Board of the China UK Business Development Centre (CUKBDC) noted that the unique flavor of Hunan cuisine has brought a new culinary experience to London and added a bright color to London's diverse culture. He added that the CUKBDC will continue to support such cultural exchange activities to create a better environment for promoting friendly exchanges and cooperation between London and China as well as other countries.

英中商業(yè)發(fā)展中心顧問委員會主席表示,，湘菜的獨特風味給倫敦帶來了新的美食體驗,，也為倫敦的多元文化增添了亮麗的色彩。英中商業(yè)發(fā)展中心將繼續(xù)支持此類文化交流活動,，為促進倫敦與中國以及其他國家的友好往來和合作創(chuàng)造更加有利的環(huán)境,。

At the event, the Hunan Business Service Center signed a strategic cooperation agreement with the United Kingdom Hunan Association on "promoting Hunan cuisine to Europe." The Changsha Commerce and Tourism College signed a cooperation agreement on Hunan cuisine culinary education and training with the University College Birmingham. The "Taste of Hunan" British Exhibition and Sales Center was also established.

活動中，湖南省商務服務中心與英國湖南商貿(mào)總會簽訂了“湘菜入歐”戰(zhàn)略合作協(xié)議,，長沙商貿(mào)旅游職業(yè)技術學院與英國伯明翰大學學院簽訂中英湘菜廚藝教育與培訓合作協(xié)議,，“味道湖南”英國推廣中心成立。

Additionally, the event served as a platform showcasing the charm of Hunan's food culture abroad through cuisine display and tasting activities.

此外,，本次活動還通過湘菜美食展示和品鑒的形式,，直觀展示了湘菜美食文化的魅力。