埃塞俄比亞咖啡,、南非博士茶、肯尼亞鳀魚,、烏干達(dá)腰果……如今,，種類豐富的非洲農(nóng)食產(chǎn)品都能在長沙買到。12月18日,，在湖南高橋大市場中非經(jīng)貿(mào)合作促進(jìn)創(chuàng)新示范園,，主播們通過直播將非洲特色產(chǎn)品介紹給眾多消費者,。

Ethiopian coffee, South African rooibos tea, Kenyan anchovies, Ugandan cashew nuts... Nowadays, a wide variety of African agricultural and food products can be purchased in Changsha. On December 18, in the China-Africa Economic and Trade Cooperation, Promotion and Innovation Demonstration Park of Hunan Gaoqiao Grand Market, live streamers introduced African specialty products to numerous consumers through live broadcasts.

連續(xù)三年在長沙舉辦的非洲好物直播網(wǎng)購活動，已經(jīng)成為湖南省非洲進(jìn)口消費品領(lǐng)域備受期待的熱點活動,。2023年“非洲好物網(wǎng)購節(jié)”，南非駐華大使親臨現(xiàn)場直播“帶貨”,，向市民推薦非洲產(chǎn)品,，掀起一股非洲好物搶購熱潮。

The live-streaming online shopping event for African quality products, which has been held in Changsha for three consecutive years, has already become a highly anticipated and hot event in the field of African imported consumer goods in Hunan Province. During the "Quality African Products Online Shopping Festival" in 2023, the South African Ambassador to China came in person to promote African products through live-streaming, which set off a rush to snap up African quality products among the public.

近年來,，直播電商,、跨境電商等數(shù)字貿(mào)易形式，正逐漸成為外貿(mào)發(fā)展新潮流,。除了堅果,、咖啡、茶葉等傳統(tǒng)產(chǎn)品外,，貝寧菠蘿,、肯尼亞牛油果等新晉“非品”網(wǎng)紅正被陸續(xù)端上湖南人的餐桌。箱包,、假發(fā),、小五金等優(yōu)勢“湘品”，也通過電商持續(xù)入非,。

In recent years, digital trade forms such as live-streaming e-commerce and cross-border e-commerce are gradually becoming the new trend in the development of foreign trade. Besides traditional products like nuts, coffee and tea, newly emerging "African products" that have become popular online, such as pineapples from Benin and avocados from Kenya, are being served on the tables of people in Hunan. Meanwhile, Hunan products like bags, wigs and hardware are also entering Africa through e-commerce.